This article is prepared by SEO HK. They have helped EPLC to rank a very competitive keyword related to tutoring 補習社 high on Google’s SERPs.
Investing in an expert is one of the best ways to get your name out there and earn a backlink, and experts will love contributing to a roundup post. Search for existing roundup posts in your industry and add your contributors. Create interactive content to engage users and fulfill multiple purposes. Not only will your content serve multiple purposes, but it will also encourage users to think about their needs.
Backlinking strategies continue to be a vital aspect of search engine optimization. You cannot just spam sites with links; these may do more harm than good. It is better to build links on high-DA domains because older sites pass more value to them than fresher ones. However, when it comes to quality links, earned links are the most reliable. This can be achieved through quality content, outreach, and influencer marketing. While Google doesn’t make SEO easy, there are some best practices that you can use to help your site gain high-quality links.
One of the best practices for backlinking is to create a resource page. This link-building strategy is extremely energy-intensive but can result in a high link profile. It involves finding content that already has high-quality links and promoting it. This process is known as “skyscraper” linking. Ultimately, it is a great way to build links and improve engagement. But, be aware that these link-building strategies are not for everyone.
Recycle old content
Recycling old content for SEO purposes can boost your website’s search engine rankings. You can update an older article with newer information and add relevant internal linking to the site. For example, you could turn a stat-heavy post into an infographic or write an updated article on the latest developments in your field. If you are planning to use recycled content for backlinking purposes, you must make sure that you’ve changed the meta data, title tags, and descriptions on the old article to make it Google-friendly.
Passive link building
Creating a link building strategy and tracking progress is essential. The next step in your link building strategy is to create a list of potential links. This can be done by conducting competitor link research. The list will help you develop your strategy and tactics. For example, creating a list of potential backlinks for a particular industry will help you improve your link building strategy.
Obtaining high-quality backlinks means getting links from domains with high authority, such as those that link to high-quality content. You should aim to build skyscraper-type content that is linked to by high authority pages. When approaching potential webmasters, convey your request confidently, but avoid sounding pushy or needy. The Moving Man approach is a great backlink building strategy.
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Internal link building
Internal link building is an essential part of your backlinking strategy in 2022. Using visual elements and interactive content will boost your link profile and boost engagement. You can also generate links through infographics. You can build relationships with authors and publishers, and create resource pages to link to awesome content pieces. The goal of a resource page is to become the go-to resource for information on a specific topic.
In addition to linking between new and old content, you should ensure that broken links do not occur. Broken links occur when a URL changes and is no longer pointing to the original content. A broken internal link is bad for your SEO. Remember, internal linking is not only about linking between older and new content. It also allows you to re-index your old content and pass the link equity to the new content.